Blog

Danger Close to Home

People are afraid of guns, but not of cars, but more people get killed by cars than do by guns. As cities and towns become commuter communities, more...

Reflectivity Rules the Road!

There’s one thing I get asked for all the time. It’s arm bands. Reflective arm bands to affix over a sleeve when walking at night. The idea is...

What I Did Not Know About Retailing

Pedviz didn't set up to manufacture or retail goods. Pedviz just kept innovating along the lines of enhancing pedestrian visibility and the invitatio...

Injuries and Deaths: Grim Figures

It's not that I think there's a quick fix that can be handed down from on high. The fact is that each of us has to take responsibility for our own sa...

Eldery pedestrian dies after accident in Vancouver

Vancouver police say a 78-year-old woman has become the city's sixth pedestrian to die this year after a motor-vehicle accident.

The Pedestrian Myth of Multi-Tasking

There’s a photo of me from years ago where I’m washing dishes and, with a bare foot in a bucket, washing clothes. I was back-packing in Europe an...

The Deadliest Day of the Year?

What’s the single worst day for your kids to be out walking around? The one day that child pedestrian fatalities spike? According to the National ...

Asleep at the Wheel

It’s not exactly distraction but it can be just as deadly. Driving while drowsy is a big threat to pedestrians. According to the organizations tha...

Life Saving Features No Longer A Luxury

Wouldn’t it be something if a car could avert an accident before it happened? If it could sense impending danger, not just to the driver and passen...

Living Dangerously … Accidentally.

Do you know what group is the least likely to say: TGIF? Pedestrians! Friday is the most dangerous day of the week for pedestrians. And guess whi...

Your Own Personal Crosswalk App

After attending far too many pedestrian/vehicle collisions, two San Francisco firefighters decided more needed to be done to help keep pedestrians saf...

Pedestrian Roulette

If a hiker coats himself with honey then rolls in bacon bits, no one is surprised when he’s attacked by a bear. Yet when a pedestrian, dressed al...

Rock; Paper; Scissors – Pedestrian; Bicycle; Vehicle

In a collision between a vehicle and a pedestrian, the pedestrian always loses. Always. The pedestrian may survive, but there will permanent consequ...

Look Left; Look Right. Repeat. And Repeat Again.

Every once in a while I think about the hit-and-run driver who struck my sister-in-law while she was crossing in a marked, signalized crosswalk. Sh...

Can Your Eyes Be Trusted

Increasingly, our interface with the world is through a pane of glass. With enormous frequency, we're either in a car or transfixed by our smart phon...

The Domino Effect

You know what the 'domino effect' is, right? When setting one thing - a domino - in motion effects a series of motions in independent things. Boom-...

The Miracles and Tragedies of Connectivity

Apple Watch launched today! And thus the countdown to even more dangerous streets begins! By this time in 2015, people will be glued to their wrists...

White at Night

If you really want to be seen at night – and you do! – think about adding reflectivity into your wardrobe. In particular, retroflectivity. This ...

Good things happen slowly, but bad things happen fast

As a pedestrian, the single best thing you can do is to ensure to realize what’s at play on our roads today. We need to remember that distraction ha...

What could be safer than walking?

You learned how to do it within the first year of your life. A day doesn’t go by where you don’t rely on this commonplace, essential skill.